Barak  Tulin

Barak Tulin is a creative, analytical, and effective executive with over 20 years of experience in performance improvement, restructuring and turnaround, financial planning and analysis, transaction services and general management. He is skilled in formulating and executing successful financial and operational restructuring plans, developing robust and predictive P&L and cash-flow models, and working collaboratively with clients and their stakeholders through varying degrees of transition.

Barak’s advisory experience prior to CR3 includes ten years of broad and deep restructuring and performance improvement engagements with Winter Harbor, CRG Partners and Huron Consulting Group. His industry experience includes four years in the U.S. and Latin America finance organization at Unilever, a €53 billion global consumer products manufacturer, as well as five years in general management at startups in the entertainment and publishing industries. Barak is fluent in Hebrew and strongly proficient in Spanish and Italian.

Representative Experience
  • CRO of a mall-based fast-casual restaurant chain undergoing a restructuring of its geographic footprint and lease portfolio

  • Financial advisor to a family-owned fine paper manufacturer undergoing a restructuring during COVID and required by its existing lender to refinance the senior debt while undergoing a strategic transaction

  • Transaction advisor to a private equity firm acquiring a chain of fitness equipment distributors.

  • Financial advisor to the lender of a multi-unit retailer of paper goods and gifts that filed for bankruptcy and attempted to sell itself to a group of insiders and landlords

  • Member of CRO team for Revel, a 1,399-room hotel and casino in Atlantic City that underwent two Chapter 11 bankruptcies.

Barak Tulin's Insights & Articles

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AIRA Journal: When and Why Should You Hire an Interim Manager?
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AIRA Journal: When and Why Should You Hire an Interim Manager?

In the 35th Volume of the AIRA Journal, Jeff Hyland and Barak Tulin discuss how do a management team and Board of Directors know when to engage an interim manager, and how do different situations determine the type of interim manager they should hire?

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When and Why Should You Hire an Interim Manager?
Article

When and Why Should You Hire an Interim Manager?

How do a management team and Board of Directors know when to engage an interim manager, and how do different situations determine the type of interim manager they should hire?

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Four Paths to Increase Revenue in a Turnaround
Article

Four Paths to Increase Revenue in a Turnaround

When restructuring advisors are engaged to stabilize their clients' operations, they often focus on cutting expenses and controlling disbursements.

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Lenders as Accidental Restaurant Owners: Four Success Factors of Temporary Restaurant Ownership
Article

Lenders as Accidental Restaurant Owners: Four Success Factors of Temporary Restaurant Ownership

During COVID-19, a significant amount of restaurant bankruptcies saw the lenders taking over the assets when no qualified buyers came to the table. Now that these lenders have become temporary restaurateurs.

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How Much Capital Do Companies Need for Post-COVID Recovery, and Who Will Provide It?
Article

How Much Capital Do Companies Need for Post-COVID Recovery, and Who Will Provide It?

CR3 Partners' clients and referral sources agree that additional capital will be needed to return operations to the "new normal" after COVID-19. But how much capital will they need, where will it be deployed, and who will provide it?

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CR3 Conversations: Creativity During COVID 19
Video

CR3 Conversations: Creativity During COVID 19

CR3 Partners is proud to launch "CR3 Conversations," in which our professionals talk directly to you about a topic of interest. Barak Tulin, a Partner in our New York office, talks about how our physical isolation during COVID-19 is driving us to develop more creative solutions for our clients.

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Project Work

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Swimwear Product Distributor

Swimwear Product Distributor

The company was a family-owned $200MM distributor of swimwear products that had fully drawn on their ABL facility and left with few options, including a potential bankruptcy.
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Home Security

Home Security

The home security provider had $7MM in recurring monthly revenue (RMR), but was suffering from declining industry trends, increased competition, and significant technology upgrade costs.
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The Paper Store

The Paper Store

The company is a family-owned retailer of specialty gifts with 86 locations in the northeastern U.S. The company's term lender engaged CR3 to evaluate its position before and during the company's Chapter 11 bankruptcy filing.
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